Keynote: After Consumption: How Makers are Shaping the Next 20 Years of the Global Economy
The digitally-fueled ‘new economy” anticipated in the late 1990s is arriving late and in utterly unexpected ways. A dying consumer economy built on consumption is being displaced by a new economy built on mass engagement – and the maker movement is its catalyst. This moment is eerily similar to the mid-1950s, when an infant consumer economy began to emerge – like then, events today will shape the economic landscape for decades to come, and Makers are at the center of the action. The result will be maddening uncertainty for incumbents, but for innovators who keep their head – and keep their head up—this shift presents vast opportunities.